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Save the Day

Sun Sense Suncream use Gail Armstrong's paper skills for two 'Save the Day' posters and animations.

The project has been in two parts over the course of some time and began with Gail creating posters showing the main characters as heroes who produce suncream to 'save the day'. The artworks were provided in layers with additional papercut headlines, so they could be utilised across POS to link in with the advertising. Then shortly after, the client commissioned a few more elements so they could translate one of the posters into an animation. Recently, Sun Sense ran a competition which needed an additional poster incorporating all the prizes on offer, which translated into another moving image. See the animations here.

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